What should my baked goods cost?

Bakery Pricing Calculator

In the example data, a 6-pack of vanilla cupcakes at $12 loses $4.38 on every sale once 30 minutes of work at $20/hour and Etsy fees are counted. It needs at least $25.19. The chocolate chip cookies at $18 a dozen make just $1.17 (their minimum is $24.98), and the artisan bread loaf at $9 sits under its $12.19 minimum.

Enter your ingredients once with their pack prices (a 5 lb bag of flour, a dozen eggs), list what each bake uses, and add your minutes of work. Price a new bake in a minute, before you list it. If you sell food, check your local cottage food rules: this is a pricing tool, not legal advice.

What's inside

• Settings: Hourly wage, overhead, target margin, fees
• Materials: Flour, butter, eggs, chocolate and boxes with unit costs
• Recipes: What each bake uses
• Pricing: Full cost breakdown, minimum price, wholesale and retail, price verdict

Works with

Google Sheets (free) and Microsoft Excel 2016 or later / Microsoft 365, on Mac, Windows, iPad and Chromebook.